“Keir Mather delivers his campaign video with the robotic flair of a sixth-former running for headboy” (Ian Forsyth/Getty Images)

It’s a rainy Saturday afternoon in North Yorkshire, and Rishi Sunak is trying to reassure the North Yorkshire Conservative Association gathered on his front lawn that all is not lost. Sheltered under a marquee, he’s like a cruise-ship crooner entertaining a ballroom full of pensioners: “Time is on our side,” he says to his audience, alluding to the discord beyond the rolling hills of Northallerton. “Eighteen months is a long time to turn things around.” After few words of reassurance, the raffle is announced with a sense of relief. A full 13 years of Tory rule have passed, and, amid the boozy, forgetful haze of the slow afternoon, the Sunaks’ garden party is mourning the decline of the modern British Conservative Party.
The by-election in Selby and Ainsty, 50 miles south of Sunak’s estate, is part of the reason why. Mention it to the attendees and they grimace. On Thursday, Labour will have a chance to overturn a 20,000 majority and lay the first meaningful stone in the path to a Tory electoral apocalypse. Two weeks ago, the race was compared to a coin toss. But since then, a great pilgrimage of shadow ministers and Labour activists has flooded the Yorkshire town, hoping to pull off the second-largest swing to Labour in electoral history. This would be the sort of decisive victory not seen in Selby since the days of the English Civil War, when a Royalist rout spelled the end of King Charles I’s rule in the North. The bookies now have them as favourites to win.
Selby, however, as both Labour and Conservative canvassers confess, is a “weird constituency”. It takes in pockets of poverty and comfortable Country Life villages. It is an area of contrasts and contradictions: a beautiful Norman Abbey within a stone’s throw of a high street garlanded with vape shops; a commuter belt to Leeds and York in the former industrial heartland once home to the most productive coal mine in Europe. A place where three-quarters of homes are owner-occupied, but the housing shortage and mortgage-rate crisis now make home ownership both untenable and undesirable. A place where you can find all of England’s problems and convince no one of their solutions.
For both parties, this is not just a by-election, but a chance to war game electoral machines for 2024. Labour see it as a zone of reckoning for a country fed up with Tory rule, and a chance to lay the ghost of Jeremy Corbyn to rest after their vote dropped here by 9.6% in 2019. The local Tory wisdom — and ready defence — is that if they lose the seat, it will be because their vote stays at home. But outside of the two major parties, Selby is also a place where we can observe, in the form of political rebels and strays, the two unresolved forces of British electoral politics: the disbelief in the power of politics to change things, and a hatred of Westminster.
Nothing sums up the latter like the circumstances which led to the by-election. The stroppy resignation of Nigel Adams — a Johnson lackey who departed after failing to get a peerage — “has pissed everyone off”, as one Tory put it. The constituents aren’t impressed either. “Good riddance, you shocking grifter,” read one of the kinder comments on a farewell post. The legacy of Adams, further tainted by his temporal association with the other more sleaze-orientated by-elections, has only contributed to a broad cynicism towards Westminster. Adams himself is now regarded as a political morality tale in the pubs of Selby: the local lad who went to London and got lost in its web in his pursuit of patronage.
The Conservative candidate, lawyer and councillor Claire Holmes, seems eager to bridge that gap by talking up her “local connections”. But she already appears to have misread the mood of the constituency on housing. There’s only so much she can say about the mortgage woes other than repeating the promise to cut inflation, but her pledge to protect “green spaces from inappropriate housing” was regarded as tone deaf in a constituency that can no longer rely on Nimbyism to form a winning coalition of voters. It was this comment that spurred a number of younger local Tories to abandon her campaign — “the sort of lazy politics that will stop anyone under 50 from voting for us”, as one senior councillor put it.
Join the discussion
Join like minded readers that support our journalism by becoming a paid subscriber
To join the discussion in the comments, become a paid subscriber.
Join like minded readers that support our journalism, read unlimited articles and enjoy other subscriber-only benefits.
Subscribe