Here we are. (Peter Macdiarmid/Getty Images)

Fifty years ago, theĀ world was put on notice that infinite economic expansion on a finite planet is a recipe for disaster. It came in the form of The Limits to Growth. ItĀ wasn’t our onlyĀ warning. During the heady decades of the Sixties and Seventies, plenty of scientists and scholars explored the ways in which industrial civilisation was backing itself into a corner. ButĀ The Limits to Growth defined the high-water mark of that tide of belated common sense ā the point at which we came closest to evading the noose that is now tightening around humanityās neck.
The volume was the result of a research project funded by the Club of Rome and carried out at MIT, which at the time had some of the worldās most sophisticated computers. It was translated into 30 languages and sold somewhere in excess of 30 million copies. Robert C. Townsend, author of the then-famous book Up the Organization, summed up the general reaction in a neat sentence: āIf this book doesnāt blow everybodyās mind who can read without moving his lips, then the earth is kaput.ā
Of course there was pushback. Within days of its publication, articles denouncing its conclusions started popping up in the media. Books followed, claiming to prove that there was nothing to worry about and infinite growth really could continue forever. Two things made the pushback fascinating to students of human folly. The first is that it so systematically misstated everything that the scientists behind The Limits to Growth were saying. The second was that it succeeded in drowning out what the scientists were saying and replacing it with a caricature that was easy to dismiss.
The same caricature remains glued in place today. Listen to defenders of the conventional wisdom, and youāll find any number of supposedly serious thinkers insisting that The Limits to Growth claimed that the world would run out of petroleum by the end of the 20th century, or that some other catastrophe would arrive long before now.
It requires no more than a casual reading of the book to discover that these statements are quite simply wrong: The Limits to Growth said no such thing. Yet the lie continues to circulate, because it makes it easier for most of us to avoid asking hard questions about the future of the industrial world.
It is thus worth taking a moment to understand exactly what the book was trying to say. To begin with, it wasnāt offering predictions. It was exploring principles. The World3 computer model used to generate the famous graphs went through dozens of different runs, each with its own set of initial assumptions. The goal of the project was to show how the complex system we call human industrial civilisation unfolds over time. It showed that two crucial factors, both of which behave in counterintuitive ways, set the stage for disaster.
The first of these is exponential growth. Most people have encountered the old story about the Indian sage who challenged a king to a game of chess and asked for a simple gift if he won: one grain of rice for the first square on the board, two for the second, four for the third, and so on through all 64 squares, with each square getting double the number of rice grains as the one before it.
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